Strategically-Focused Advertising Solution
Built to Advance Your Strategic Goals & Bottom-Line Objectives.
Brainworks’ Stratica Advertising solution was built in direct response to our customers’ needs to quickly transform their business strategies to better compete in digital, video and print advertising. Stratica’s strategically-focused software combines Brainworks’ revenue-generating expertise with the ability to be nimble and responsive via next generation technologies.
Stratica Advertising provides many benefits designed to grow revenues and increase operational efficiencies
Dramatically Reduced Cost of Ownership gives you the ability to redirect IT resources towards new revenue initiatives
Modern Browser-Based User Interface makes user adoption quick and easy to use
New Monthly Subscription Pricing lets you control your growth plans by not locking you into multi-year agreements
Focused Implementation Methodology significantly reduces impact on your operations teams and delivers a quicker ROI
Simplified Business Rules makes doing business with your customers more streamlined and efficient
Unified Reporting Solution including standard reports, ad hoc reporting and dashboards that provide easily accessible channels of information to all employees and customers
Customer-Centric Application Design that allows your sales and marketing departments to easily focus on fostering your relationships with your customers
Permission Based User Management allows administrators to exclude specific functionality from a particular user or group
Additional user features include:
Advanced Workflow Functionality that provides users the ability to initiate internal workflows such as adjustment tracking, sales to manager communication, as well as, external 3rd party providers
Responsive Design automatically formats the user interface and display to any device
Account Profiles displays all client details and dock customers for easy retrieval
Automated Order Entry Presets created for all advertising options provide the ability to auto populate fields in order to save the user time and energy on scheduling orders
Embedded Dashboards and Automated Reporting puts critical information at the users fingertips through customizable dashboards and easy to create custom reports
Web-Based Self-Service Tools allow private party and commercial customers to place ads and allows advertising clients to view sales history, retrieve statements and tearsheets and pay bills
Intuitive Order Entry will only show fields that apply to a specified type of grouping or preset and will automatically hide fields that are not used
ElasticSearch powers extremely fast searches that support data discovery applications
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